Brian Liou

Founder & CEO of Leada in NYC.

I graduated from UC Berkeley (go bears!) with a B.A. in Statistics w/ an emphasis in Computer Science and a B.S. in Business from the Haas School. Out of Cal I've spent the past 4 years co-founding an ed-tech startup, Leada. I love the process of having an idea and working hard to see it come to life.

Outside of work I like doing crossfit, skiing, and playing golf whenever I can.

Work & Projects

Apps I've tried to build, online curriculum I've written, e-books I've published, and Leada


Leada provides online courses in data science & analytics for universities. Our project based courses such as A/B Testing in R are meant to complement to the theory in textbooks. Backed by Y-Combinator.


A bill splitting web app inspired from Splitwise. Built using Ruby on Rails, React/Redux, and a PostgreSQL database.

The Data Analytics Handbook

A 4 part e-book series with interviews on the data science & analytics industry from influential figures such as: Hal Varian (Chief Economist at Google) and Mike Olson (Founder of Cloudera)

Thoughts & Writings

"Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent."
- Calvin Coolidge

Contact Me